Progress

I've met with 2 of the 4 Senior Art Students. I've gotten a good feel for their previous, their artist's statement, and explored possible unique paths for the QR code placement/video design.

I also spoke with Anna Arnold - she showed me the wonderful videos she quickly constructed on iMovie on her iPhone & told me to run with any good, exciting ideas!
- possibly sending out the Senior Art Flyer with a QR code with a preview attached
- customizing the QR codes to the students media or body of work

I also spoke with Diane Pinchot about working with the One Department, Many Voices II exhibit, opening on Feb. 8th, 2013. This will be a shortened version of the main mastermind for the Senior Art Show. This will be a challenge to compile all video/audio/ and photo images while coordinating a good theme for the video. It will all work out, I'm sure.

Next: Speak with Sr. Rosaria about layering in iMovie, Speak with the two senior students left, work with a QR Code generator, organize appropriate interview questions for the One Department, Many Voices II video!


1.5hrs

Brainstorming

http://www.youtube.com/watch?v=f3qv2dSXQXk 

my source behind this all!

I think it would be absolutely fabulous to make each code unique to each artist. this would be fantastic for Heather Beachy to incorporate her graffics.. Im not sure if she does any animation, I know she was in an animationclass. We will see!!
Brandi could utilize the content behind her art works to further impact the viewer. visuals, statistics, with an audio voice over


just a running log of my thoughts...
to be continued

To Do Next List:

- Get a list of the Senior Student in the Gallery - I know 3 out of the 4 (I'd like to get an idea of where there art is, when they work, when I can video, what THEY would like, any ideas, etc)
-Speak to Sr. Rosaria about video / audio production. I have to say I am lacking in videography experience. I am very excited and willing to hard hit the learning process, but I need to start.. NOW.
( I want to discuss the different options, video camera, iphone would most likely be to low quality, using iMovie to edit.. or a different software?, how to layer video footages and audio segments, etc.) (find out what supplies I need)
-research what other Art Gallerys are doing with digital media (speak to CC Art Gallery contact?)
-most QR codes are free.. to make them in line with branding, etc it will cost.. look at pros / cons

All should be done before the end of the week (Feb. 2nd)

Research

Right now, I'm researching different options to link our possible video/audio pieces within the Art Gallery..
A huge hit is QR Codes-
http://notixtech.com/blog/6-qr-code-alternatives-disproved-including-nfc-microsoft-tag-and-ar

I've looked into multiple websites discussing the pros & cons of QR codes, and their competitors.
what would be really great is either somehow incorporating a QR code or a Microsoft 'tag' (basically the same thing, not as popular - but more colorful) with the actual artwork. or next to the artist statement

the pros - you can track  & analyze the traffic used for QR codes
the cons - getting people to actually download the scanner app to then SCAN the QR code

another obvious option is just have a video screen right there, in the art gallery playing.. or something like the Art Museum - with a handheld speaker where you can listen to whatever information they are giving you
- Im not as fond of those options, 1. becaues it's been done before 2. because I have personally been IN the Wasmer Gallery when there was a video playing and an option to put on the headset. I was way too bored with it. I was like nah. I'd rather not listen to the video thats on repeat. It does not have the same alur as an 'exclusive' behind the scenes construction of what you are viewing in the gallery. and obviously the audio box does not incorporate visuals. I was at Versailles this summer and had an option to listen on my phone to information about what I was obsurving... which, some people were.. but, again... I lost interest after a bit.

I learned in PR that.. even this blog for instance, its probably too wordy! people read in snippets online... and for that matter, people from my generation surely do not have the attention span or desire to listen or watch a 10 minute info article.

I'd like to keep these short Youtube videos. have it action packed. the design process is exhilerating. full of ideas, mess ups, and a whirl wind of thoughts that never get recorded because artists are so 'in their head' that they don't always bother or remember to write it down

I hope I can get that side of things...



http://blog.hubspot.com/blog/tabid/6307/bid/29449/How-to-Create-a-QR-Code-in-4-Quick-Steps.aspx

http://qrcode.kaywa.com/

http://www.slideshare.net/Stutts/20-interesting-things-qr-codes - interesting things Marketing has done with QR codes - Fashion Powerhouse Museum Australia has done something likewise to what I am looking into. not through video or audio means (through text via web)

http://www.youtube.com/watch?v=myzLAXtqoa8 - really cool thing we might be able to work with, Disney did it with QR codes!

Spent 1 hr in research - will look up relevant & comparable things throught art museums next

I'm SO Official I Need A Whistle!

Wasmer Gallery Digital Media Intern

Job Description

Project:  Develop an interactive digital media presence for the BFA/BA Student Art Show at the Wasmer Gallery – deadline for completion – April 19, 2013

-    Research possible interactive media options (visual, audio or both)for eventual use in the Wasmer Gallery

-    Coordinate technology with Tim Farris; Media and Videography options with Sr. Rosaria, and gallery placement and alignment with Anna Arnold

-    Develop a blog to record progress and post updates.   

-    Recommend possible options based on the research to Beth Kavran

-    Purchase all necessary materials needed for construction of chosen media outlet

-    Record audio and video footage as needed for use in the interactive media presentation

-    Construct interactive digital media for use in the BFA / BA Student Show 

-    Coordinate with BFA / BA seniors to determine the appropriate digital media for their individual projects

-    Prepare press release describing the interactive media that will be utilized in the Student Art Show

-    Meet with Beth Kavran every other week to report on the project progress.

Day 1-ish

I learned of my new internship on Tuesday, January 15th of this week. Since then I have stopped by to see the new Wasmer Gallery Director, Anna Arnold! I will meet with Tim Ferris and Beth Kavran this upcoming week to get the exact details on my roles and responsibilities for this internship. I am incredibly excited! It seems like I can really use a combination of the things I am learning at UC, both within Studio Arts, PR, & Marketing! Its great because I am interested in social media and the possible connections we can make within the Art Dept. I have thought of some ideas to incorporate the Senior's artist statements, designs, and process through a short video (as if a fastforwarded timeline with a voice over of their thoughts / feelings / etc. about their art and what goes through their mind while making it). It will be great to incorporate my digital photography class that I am taking this semester within this project!
SO EXCITED!

*when I get a full idea of my role as intern I will include that in my "description"